Callisto

The Library

Documentation & Presence: a working reference.

Photographing work to submission standard, file specs and captions, choosing work samples, the artist statement, bios, website and press kit.

01

Photographing 2D, 3D, and time-based work to submission standard

The field-standard setup for flat work, and what changes for sculpture, installation and time-based work: lighting, colour, geometry, detail.

17 min
02

File specs, captions, color management, and an image-asset system

Pixels not DPI, embedded sRGB, complete captions and machine-sortable filenames — and one master file every derivative comes from.

23 min
03

Choosing and sequencing work samples for a panel

How panels actually view a set: selecting for coherence, sequencing, where to cap, and tying the set back to your statement.

19 min
04

Artist website architecture and online portfolio curation

The small, predictable set of sections a professional reader expects, why a site is not an application packet, and what kills credibility in seconds.

13 min
05

Bio in three lengths and the digital press kit / EPK

Writing the bio at 50, 100 and 250 words, the third-person conventions behind it, and assembling a press kit press can actually use.

15 min
06

Discoverability: SEO, digital identity, and earned coverage

Owning your name in search: on-page and image SEO, authority profiles that outlast platforms, earned coverage, and what to measure.

26 min
07

The working artist inventory and archive system

One permanent record per work, made at the moment of making: inventory numbers, metadata, location and sales tracking, backups.

16 min
08

Writing an artist statement

What a statement is and is not, how long it should be, how to avoid art-jargon, and a revision method that survives a real reader.

18 min

Ask Clio how this applies to your materials.

Callisto's AI career advisor — and it actually knows you. Clio reads your CV and your saved calls, and answers about your situation, not the average artist's.

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